Magnolia Collection

Sony - 55" Class - OLED - A1E Series - 2160p - Smart - 4K UHD TV with HDR

On Display at Sterling

Magnolia Home Theater

Take your home entertainment experiences even further. Magnolia Home Theater stores offer the next level of audio, video and smart home solutions.

Magnolia Home Theater
OLED technology and 4K resolutions combine in this 55-inch Sony Bravia TV. It produces deeper contrasts than ever before thanks to its OLED technology, and you get exquisite detail and impressive responses that look seriously realistic. Added to that is smart technology that lets you access online content, which makes this Sony Bravia TV a media powerhouse.

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    What's Included

    • AC Power Cord
    • Batteries
    • IR Blaster
    • Operating Instructions
    • Quick Setup Guide
    • Sony 55" Class - OLED - A1E Series - 2160p - Smart - 4K UHD TV with HDR
    • Table Top Stand
    • Voice Remote Control

    Ratings & Reviews

    Overall Customer Rating:
    98% of customers would recommend this product to a friend (258 out of 264)

    Included Free

    Sling TV - Sling TV Live Streaming Service for 30 Days
    Sling TV - Sling TV Live Streaming Service for 30 Days
    Live stream your favorite channels, or watch the shows you love on demand. Get Sling TV free for 30 days and experience entertainment your way. You can stream on your TV or mobile device anytime, anywhere. Plus, personalize your channel lineup to get rid of useless options.


    OLED TV features precise contrast and absolute blacks

    True reality comes to life with deep black and natural color. Over 8 million self-illuminating pixels are precisely and individually controlled by the X1 Extreme processor.

    Acoustic Surface

    Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It's pictures and sound in perfect harmony.

    4K HDR Processor X1 Extreme

    Object-based HDR Remaster technology can detect, analyze and optimize each object in the picture individually to adjust the overall contrast for a more natural and realistic picture on screen.

    TRILUMINOS Display

    Colors are as rich and vivid as nature's own with more shades of red, green and blue.

    4K X-Reality Pro

    Provides lifelike detail and clarity. See the details appear in buildings and trees as scenes become clearer, smoother and more natural.

    Android TV

    From movies and TV shows to thousands of apps, Android TV brings you everything in an instant. Cast your favorite apps with Google Cast, and Voice Search helps you find the entertainment you want.

    54.6" screen (measured diagonally from corner to corner)

    Large enough to provide an immersive experience for everyone in the room.

    2160p resolution for breathtaking HD images

    Watch 4K movies and TV shows at 4x the resolution of Full HD, and upscale your current HD content to the gorgeous Ultra HD-level picture quality.

    Watch high dynamic range (HDR) content on your TV

    With an HDR-compatible 4K TV, you can enjoy HDR movies and TV shows, in addition to all your current content.

    Smart TV with access to streaming services for countless entertainment options

    Stream shows, movies, games and more with the TV's built-in Wi-Fi and integrated apps.

    Chromecast Built-in

    In order to cast your favorite shows, movies, music, and more, you must download the Google Cast app and use your compatible mobile device along with cast-enabled apps to send content right to your TV.

    Google Assistant Built-in

    Find what you want quickly, simply by talking. Ask your Google Assistant to help you play TV shows, movies, and more. Dim the lights and control your connected devices while you watch a movie for a better experience.

    Google Home and Amazon Alexa compatibility

    Simply voice-control your TV and ask it to do things like cast and control videos from YouTube with Google Home or change the channel or volume with Amazon Alexa.*

    OLED TVs perform well in all lighting conditions

    They offer an extremely high degree of color accuracy, wide viewing angles and a picture that is virtually blur-free.

    Advanced TV sound

    5 x 10W audio power output, Dolby Digital, Dolby Digital Plus, Dolby Pulse, DTS Digital Surround and Sony's ClearAudio+ sound processing.

    4 HDMI inputs for the best home theater connection

    High-speed HDMI delivers a 4K Ultra HD picture and digital surround sound in one convenient cable. HDMI cable not included.

    Motionflow keeps the action smooth

    The Sony's Motionflow XR refresh rate technology builds upon the native panel to allow fast-moving action sequences in sports and movies to be seen with a lifelike clarity.

    3 USB inputs

    Easily connect your digital camera, camcorder or other USB device.

    * Compatible devices require internet connection. Voice Search is available using the included remote control, Android TV Remote Control app with Android 4.0 or higher, or Sony's TV SideView app with Android 4.0.3 or higher, iOS 7.0 or higher.

    * Google Home device (sold separately) compatible with Sony TV's powered by Android TV. Requires compatible devices connected to the same wireless home network.

    * Amazon Alexa device (sold separately) compatible with Sony TV's powered by Android TV. Works with voice-enabled remote controls. Subscriptions may be required to access certain content.

    Web-based services and content streaming require the high-speed Internet connection. Some services may require a subscription.

    Customer rating

    would recommend to a friend



    • Rating: 5 out of 5 stars


      • My Best Buy® MemberMember

      I picked up my 55" on Easter Monday 2017 and have been testing it all week. To be honest, I've never seen anything like it! Let's start with the design even though it's subjective. The A1E has very minimalistic design. It seems Sony looked to a Bauhaus design credo when designing the set i.e. "form follows function". Sony obviously wants you to focus on the picture and the picture only. That's why there is virtually no bezel. In fact there is virtually no bulk to the TV. The TV disappears behind the screen. The stand is very well designed, heavy and solidly built. You will never feel like the TV is going to tip over. The connections are thoughtfully designed and cable management is fantastic with clips that keep cables together just below where they connect to the TV on the rear stand. The angle on the screen is so minimal that I barely noticed. As far as picture quality is concerned, it's the best I've seen since the days of the Pioneer Kuro plasma's. This TV has picture quality that rivals and in some cases surpasses those Plasma's. The motion processing of the TV and it's 4k upscale capability far surpasses any LG OLED I have ever scene. HD sources are beautifully upscaled but I would say that one definitely needs to calibrate the TV in order to get the best out of it. I also have a 4K PVR at home and Broadcast 4K looks phenomenal, especially sports. Netflix 4k UHD and Amazon Prime 4k UHD also look amazing. I tested "The Grand Tour" on Amazon Prime, the episode where they are in dune buggies in Namibia and it felt like I was there. I also tested out an Alien Bluray 4k transfer which is probably one of the best contrast torture tests you can give a TV. All I can say is it was phenomenal. As far as sound is concerned the TV has fantastic sound out of the box. While I use a Sonos Playbar setup, I did still test the sound out the speakers of the TV initially. I was shocked. The soundstage from the acoustic surface speakers is surprisingly large. Secondly it actually feels like noise is coming out of the characters mouths on this TV instead of from a speaker below. So all in all I would say that Sony has hit it out of the park for their first OLED. I am ecstatic. This is my first jump into 4K and into OLED and I won't be looking back. No regrets at spending the money.

      I would recommend this to a friend

    • Rating: 4 out of 5 stars

      Day One

      • My Best Buy® Elite Plus MemberElite Plus Member

      Spent 3 hours in Magnolia yesterday while Christmas fanatics drove carts crazily thru the store, with no regard for those trying to view items. However, thanks to a Magnolia Section traffic was more subdued! I did the comparison between both the Sony & LG OLED 55" models back & forth until I wore a track in the carpet. I MUST admit that the Sony seemed to produce a more detailed, clearer, and positively dark picture in many areas on the screen! Due to my limited mounting space at home I am only unable to fit the 55" model - which is a bummer since the 65" was breathtaking! Also, I didnt stop at just this phenomenal OLED TV. Onto the trolley went a new top shelf Marantz Receiver, Martin Logan Motion 2 Rear Speakers, Motion 4 Front Speakers, and Motion 4 Center Chanel - PLUS the 4 year Geek Squad Protection Plan of course! Total # = Classified, since the Store GM did me a SERIOUS Solid due to being a Disabled Vet. (Many, many thanks Fairlakes Management!) Setup and mounting for me was a complete PITA due to the previous wall mount location. Sony seems to think their seriously expensive new TVs can survive being hung on bolts the size of a pencil, which I found ridiculous. Once mounted setup was much more simple from there. Since everything runs thru my Marantz (And Panamax Power Management Device "Fancy Surge Protector") this walks you thru Input setup pretty decent. Once figuring out all inputs it was time to bring this monster to life For those who don't know it, you need an Android Gmail Account to obtain the best setup results with this TV (Apple Fans Beware) since everything is configured and setup via this means. Not positive what you can and cannot do WITHOUT this, despite 3 Macs used in household. Android does expedite things alot though! Once powered on I was able to play with the Video settings a bit more than the Sony Rep showed me in the store. (Keep in mind that what they show you on store TVs is the absolute cleanest picture quality imaginable to get you drawn in! Regular TV will NEVER look like it was when you bought it-NEVER! If you run True HD content thru DTV or Verizon Fios (My Provider) you can certainly get pretty close. Of course a BluRay DVD will produce stunning picture quality too! My advice = play with settings to see what looks best for you. If you get lost and Ben Afflecks face looks pasty in "The Accountant" - just hot "RESET" and it Defaults to what Sony "thinks" you should have Biggest Con? = Not being able to Disabled that stupid Volume Bar from crossing the bottom of the TV whenever you change it. Tried EVERY setting known to man, researched it, and despite what Sony says is fixed by a Firmware Update, You will continue to see that Volume Bar! The ONLY way I ended up fixing this ridiculous issue was by configuring my Harmony Universal Remote to control EVERYTHING from TV, Receiver, Verizon Set Top Box / DVR, etc. If you don't own one, it may be advantageous to add this to your collection. After all, you may just drop a "Non-Negotiable" amount of money on this Sony OLED in the end! (Another Con - Sony sure gets their's by not permitting ANYONE to discount this TV) Oh well, right? Semper Fidelis & Merry Christmas to All !!

      I would recommend this to a friend

    • Rating: 4 out of 5 stars

      4K is sharp but other aspects leave me wanting

      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite MemberElite Member

      I am coming off a 13-year love affair with my 42" Sony plasma, and considered that a best-in-breed product, reflecting its strong forward-facing speakers and outstanding HD pictures reflecting exactly what I would expect to see if I were in the control room of my favorite TV network. This is important because the Sony OLED has a clear-as-day picture, which is only limited by the lack of readily-available 4K content, and an "intelligent" display that steps in - between the viewer and the content provider - to "adapt" or "perfect" the image in order to deliver what the screen determines to be the ideal picture given the source materials. This generally works well, unless you're like me and have been watching the same programs for years, so you know every color of every graphic, logo, network ID and bug, and know that the TV is changing the colors to be deeper reds, darker blacks, brighter blues, and whiter whites. At first, I thought the picture was worse, but ultimately rationalized that that the TV is trying to help, and that there isn't much I can do about it (unless I return the set). Furthermore, the set has an ambient light detector, which makes the screen dimmer unless the screen is in direct sunlight. I think this may be why the colors are darker than I would expect, but when I turn off the sensor, the screen is too bright (and calls to Sony requesting the "ideal" settings to deliver what the producer intended were politely unanswered "I don't have that in my resources", the agent said). When it comes to audio, my 13-year old plasma was better too, because the speakers on this screen are smaller, and thus what used to be a volume of 16 or 22 on the plasma is now a 26 or 33 on the OLED. The result was an initial setup that left voices too soft, and the dispersion of the audio too wide for the room, owing to a variety of settings that pretend to mimic a theater, a sporting event and other venues or sound arrays. I found that setting the Dolby to "Compressed" and acoustic style to "Standard" seems to make the sound louder, but I have had to boost the volume to recreate the sound levels of the front-facing speakers. The whole selling point about the sound appearing to come from the character's position on screen was lost on me -- either because I don't have content that uses the feature or because I can't tell where the sound comes from when I watch the TV from 6' away. As far as the Android technology built into the set, the menu structure is nice but there are quite a few "featured" channels that are pre-positioned in the top of my Home screen. I would like to get ride of the ones I don't care about (but apparently I can't). I do like downloading apps that interest me, but many are also available on my Apple TV. I would note that the TV seems like a battlefield between Sony, Google and Apple because the same movie is available from Google and Apple, at different prices (even at the same 4K resolution - check out Spider-Man Homecoming, for example.) The remote on the Sony is excellent, but I wish it had backlit buttons and a page up/down button for scanning the program guide. On the positive side, I must acknowledge the high-resolution of the screen exceeds the content on my HD cable operator, so I can't wait for more 4K content to become available. i would only watch 4K content if I had the option...the pictures are stunning. I will also add that my unit is wall-mounted (unlike my prior plasma) and I still catch myself looking at the sleek design with amazement, and the rich black levels are beyond excellent. Overall, I call the set Good for its rich blacks, sharp pixels and amazing design, but intelligent colors (said to be a feature) leave me wondering if I'm watching what the producer, graphic artist/art director and cinematographer intended, and the audio is underpowered for such a large set. I would have bought a sound bar if I hadn't blown the budget on the set itself.

      No, I would not recommend this to a friend

    • Rating: 4 out of 5 stars

      Great TV...however you need to calibrate properly

      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite Plus MemberElite Plus Member

      Note: 1) Do not forget to use those little blue rubber like corner pieces if you attempt to wall mount TV. You will place on the corners of the lower edge of the TV. This will keep the edge off a hard surface (i.e. floor ). This is perhaps one of the best accessory they included for set up! 2) If you are wall mounting don't use the two screws that are used for the easel mount (will not be using the weighted bottom and strut. You will need to use these two screws to set the "easel" in closed position. I believe the basic set instructions could have been written a lot better. Be forewarned this is only your "basic set up". In my opinion, you then have to go thru the entire menu to calibrate to "your own needs". Sony could have done better job providing advice on calibrating. Note: You can access a robust User Manual (online) but you can't really download since there are links embedded within the User Manual...I hope most will understand what I mean. I actually got more from reviewing YouTube postings on calibrating. Please be aware that these postings are not Sony approved and "mileage may vary" with each posting. Color calibration was challenging. Pay attention to the "color saturation" and "gain settings" + brightness and contrast. Is it easy? No, I took the better part of an afternoon to calibrate. Tips: I recorded a Fox News segment since they use red and blues in their backdrop. I made sure there were two individuals in the recorded segment so I could also set skin tones in line with the color saturation, color gain, brightness, contrast etc. by having the segment played, rewound and played again you'll get there. Be patient. As I had mentioned the Fox News was great for red, blue and skin tone. I then went to the Golf Channel to set my "greens". I made sure they were covering a golf tournament. Don't be disgusted with the over saturation of "green" can adjust this! I don't like the bogus settings (i.e. Hawaii 5-O over saturates greens). Record a segment of a fairway and putting green...back and forth to set the green saturation and gain, etc. Once you are satisfied you can "lock your settings". However, I would create a written list of all your settings. Now, on to the TV. 55" was a bit larger than our older 9 year old Bravia I had to get use to the frameless TV design and my eyes adapting to the change in my field of view. Audio has been properly set as a "wall mount" (you will need to do this in your settings!) and you will notice a the audio projection coming from the screen...very full bodied. When viewing at an angle while sitting at my table / desk ~ 45 degrees or from the don't loose clarity at all. Hence, no altering the wall mount angle. That should be about it....great TV...less than par on the basic set up and User Guide (whatever happend to "Quick Start Guides"?)

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      The best TV I've ever purchased!

      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite MemberElite Member

      Since this is an OLED TV, you get brilliant, life-like colors with perfect, absolute blacks which creates excellent contrast ratio. You also get a wider viewing angle compared to LED/LCD TVs so no matter where you're sitting, you get excellent picture quality. The only downside is that it's not as bright as LED/LCD TVs. In terms of features, this TV has plenty (it even has voice control). It operates on Android so there are plenty of apps to be downloaded from the Google Play store. It also has Chrome Cast built in so you can cast a variety of content to the TV. The only issue I have with the Android operating system is that it can be slow and laggy at times. In terms of picture quality, this TV can't be beat. There are a variety of pre-set picture modes to choose from to suit the content you're watching. Cinema Pro delivers the most accurate picture but it's best viewed in a darkened room (for daytime viewing or brighter rooms, Cinema Home can be used). For sports, I've watched several basketball games using the Sports picture mode and although it provides a very good viewing experience, it tends to add artifacts or edge enhancements (especially during fast-moving plays). It's nothing jarring but you do notice it if you look closely. Gaming on this TV is also excellent. It is suggested that you hook up your console to HDMI ports 2 or 3 since these ports have Enhanced HDR for gaming. Personally, I didn't experience any lag input issues at all. Sound quality on this TV is also excellent. It's also innovative in the fact that the TV itself is the speaker. Like the pre-set picture modes, there are also pre-set sound modes to suit what you're watching, such as sports, cinema, music, etc. Most people don't know about this so I'm pointing this out. Overall, I highly recommend this TV. Given it's picture quality, innovative design, and features, you can't go wrong.

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      I won't bore you with details. Yes. It's awesome!

      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite Plus MemberElite Plus Member

      I've been working around - and loving - consumer audio and video products for nearly twenty years. Sony's A1E OLED is my favorite product to date. Everything positive you've read about this television is true, so I won't go into it all here. Ok...Yes, it uses an LG panel, but don't dismiss the importance of video processing (something Sony does brilliantly on this television). With regard to industrial design...sure, many criticize the slightly angled, easel-like form factor. For me that was a selling point. I wanted a television that was both stunning to watch and beautiful to look at when powered off. Shortly after buying the A1E, an artist friend of mine came to my house...unprompted, he said, "Wow. That thing looks like a sculpture." I agree! I've placed it quite low to the ground on a concrete/glass-resin "television bench" just 13 inches off the floor (if you're curious, search for the Lyon-Beton MONOBLOC television bench). I love the way it blends into the decor of my room. And watching HDR 4K films from my Oppo UDP-205? Wow! Unparalleled. Treat yourself to one of the most stunning televisions ever made...and enjoy!

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      Really solid product

      • My Best Buy® Elite MemberElite Member

      First off I AM a Best Buy Employee. I think that being an employee makes me a bit more unbiased and honest. Over the years I have found that the impulse to buy "the latest and greatest" is diluted by the huge amount of new products brought to my attention on a daily basis. I now have a clearer idea of how to buy due to the fact that I spend time with a item and have a real chance to experience it and know if I really "need" it- haha. So, after viewing Oled and LED/Qled tvs everyday I was able to make a much more educated decision. The Qled's and other higher end led televisions are great! I just found that for me the OLED was a good fit. The perfect blacks and the ability to reproduce HDR content so well made me a believer. I like the depth and 3-d like images that are present on this display. The beautiful colors and superb motion processing makes this a perfect television for the movie junkie. The tv has the ability to make images look like they are hovering on the screen because no light bleed or "halo'ing" is present. Sony also promised a firmware update to all the current models with the "X-1 Extreme" processor so that update is highly anticipated and should put this tv to the top of the list for many who are seeking the perfect TV. Highly recommended! If I was to detract any points it would be for the android tv. I find this to be a personal issue and not one that takes from the television but I just don't like the operating system. My solution was an 4k HDR Apple TV to take care of smart features and with that I"m absolutely 100% satisfied!

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      Best OLED I've seen so far

      • My Best Buy® Elite MemberElite Member

      I currently have a 65" LG 9500 OLED in my main room and until now it had been the best TV I've ever owned. Their is just no comparison to OLED when it comes to natural black levels. I bought the 55" Sony A1E to go in another room and had the Geek Squad mount and set it up for me. I won't say there is a night and day difference between the two TVs but there are some noticeable differences. For one, my LG doesn't have the best motion processing, especially when it comes to slow camera panning in movies. The Sony A1E is flawless on any source, from fast action movies,sports and gaming to 720p cable broadcasts. The A1E is also as close to perfection when it comes to color processing, especially eliminating color banding. Watching Planet Earth 2 on 4K HDR Blu-Ray really highlighted this feature for me. In panoramic scenes of sunrise/sunsets there is absolutely no color banding in the skies, just a perfectly smooth transition of colors. The acoustic surface produces a pretty accurate sound and is a very cool feature, but is not necessarily a replacement for a decent 5.1 surround system. In short, this is the best TV I've ever owned.

      I would recommend this to a friend

    Product images, including color, may differ from actual product appearance.