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Customer Ratings & Reviews

$3,298.00
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Comp. Value: $3,499.99

Customer reviews

Rating 4.8 out of 5 stars with 198 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

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94%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 5 Showing 81-100 of 198 reviews
  • Rated 5 out of 5 stars

    Best Picture on the market

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This has the best picture of any TV I researched. The inputs are on the side now which is much easier than having them all in the back.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your fantastic review, jimsoukup!

      We are so thrilled to hear that you feel your new K75XR90 has the best picture of any TV you researched. It's incredibly rewarding to know that we've delivered on our promise to provide exceptional picture quality. We're also glad to hear that you're finding the side-facing inputs more convenient—we designed them to make setup and access easier, and it brings us great satisfaction to know we've succeeded.

      Thank you again for choosing Sony and for sharing your experience.

      Best regards, Gus, Sony Social Media Team Sony_US

  • Rated 4 out of 5 stars

    Installation OK and Setup ?

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Home Screen is not impressive (not bright and perhaps Sony is worried about screen burn in) and installing apps is not intuitive. However, when viewing 4K and Blue Ray DVD's the screen is excellent. The installation and setup leaves the Bravia 9 75" with minimal functionality and I had to figure things out for myself: Like installing Sony Pictures Core with 10 credits for recent movies, and the free movies are limited and dated. I still don't have google chrome installed and things are not placed as expected. The installers asked me if I had Geek Squad Plus support at $179 per year; I just paid $949.99 for a 5 year warranty for Geek Squat with a 2 year factory warranty. The sales pitch was that Best Buy supplements the factory warranty. FYI... I recommend installing a Keyboard and Mouse onto the Bravia 9 to assist in setting up the apps.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DonPrince, Thank you for the feedback on your experience with your new Sony Bravia 9. At Sony, customer satisfaction is our priority. We take all feedback seriously and use it to continuously improve our products. If you have any specific suggestions or features you'd like to see, feel free to share them with us. Your insights are important to us as we work to meet and exceed your expectations. We're glad you like the excellent picture quality when viewing 4K and Blueray DVD's. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Amazing TV!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV! The picture is amazing and I love the way I can move my apps around. So easy to use!! Definitely recommend this!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mynewlaptop,

      We're so glad to hear that your Sony BRAVIA TV has impressed you with its amazing picture quality and user-friendly app organization. Thank you for awarding a fantastic 5-star rating—being able to personalize your apps and navigate with ease is truly a standout feature of this model.

      Thank you for choosing Sony—wishing you a brilliant day!
      DiegoV. Sony_US

  • Rated 5 out of 5 stars

    A Brave Bravia!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is insane. There's basically no latency in any of the menus, which has been a huge issue for me in the past, especially with Samsung. I will definitely stick to Sony in the future for TVs if this is the quality you can count on.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jordan,

      Thanks for sharing your excitement with us! We're thrilled to hear you're loving your Sony BRAVIA 9 TV and that it's delivering the smooth, lag-free experience you were hoping for. It's fantastic to know we've won you over with the quality and performance. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Rated 5 out of 5 stars

    Sony tv review

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture and sound are both great. Easy hook up and enjoy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GeorgiaW,


      That is wonderful to hear! We are thrilled you are enjoying the great picture and sound quality of your BRAVIA 9 Mini LED TV, and that the setup was easy. We design our TVs for effortless enjoyment right out of the box.

      Thanks for choosing Sony.

      Best regards, Eliab Sony_US

  • Rated 5 out of 5 stars

    LOVE IT

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my Sony Bravia, infact i love it so much i have bought 2 of them !

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JohannaD,

      We are thrilled to hear that you love the BRAVIA 9 so much that you added a second one to your home! We truly appreciate your loyalty to the Sony brand.

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Rated 5 out of 5 stars

    Awesome TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best decision we ever made! The color and screen quality is magnificent.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, MillieS!

      We are absolutely thrilled to hear that choosing the BRAVIA 9 was the best decision you’ve made for your home entertainment. It’s wonderful to know that the magnificent color and screen quality are exceeding your expectations. We’re so glad you’re enjoying the premium Sony experience. Thank you for being part of the family!

      Best regards, Gus, Sony Social Media Team Sony_US

  • Rated 5 out of 5 stars

    Great tv.

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super bright and clear picture. Easy interface, connects to your google account. Sony makes the best tvs that last for yrs.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EvanS!
      Thank you so much for sharing your feedback with us! We are immensely pleased to hear how much you're enjoying your BRAVIA 9 TV.

      It's so rewarding to know that the picture is so bright and clear for you and that the simple Google TV interface makes it easy to enjoy. We're glad that the advanced picture processing is delivering the kind of quality and longevity you expect from us.

      We really appreciate you being a loyal Sony customer!
      Sincerely,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    You want the best,, you got the best.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best television on the market. It clicks every box on ultimate quality ….

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for that incredible review, GaryG!

      We are absolutely thrilled to hear you consider the K-75XR90 to be the "Best television on the market"! It's tremendously rewarding to know that it "clicks every box on ultimate quality" for you. We put immense effort into engineering the picture and sound to deliver a truly ultimate viewing experience.

      Thanks again for choosing Sony!

      Best regards, Gus, Sony Social Media Team Sony_US

  • Rated 5 out of 5 stars

    Beautiful colors and very clear images .

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have the Sony75" Bravia 9 in our family room, enjoying watching very much.Our grandkids play their Nintendo games with beautiful colors .

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello ADNANF

      We're thrilled to learn everyone is thoroughly enjoying the 75" BRAVIA 9 in your family room.

      It's especially great to know that your grandkids are experiencing beautiful colors while playing their Nintendo games. The BRAVIA 9 is designed to deliver stunning visuals, and it sounds like it's truly enhancing your family's entertainment, from movies to gaming.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony Social Media Team. Sony_US

  • Rated 5 out of 5 stars

    Great TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV Sony is the best. Has really nice sound and picture. Interface is 10/10

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there,

      We are absolutely thrilled to hear that you're loving the Sony BRAVIA 9. We put a lot of effort into making it our best Mini LED TV yet, and it's great to know you're experiencing the results firsthand.

      We are particularly proud of the XR Backlight Master Drive, which creates the stunning brightness and incredible contrast you're seeing. The sound is just as impressive, thanks to Acoustic Multi-Audio+, which delivers an immersive experience. And we're glad you find the Google TV interface so easy to use, making it simple to find and enjoy all your favorite content.

      We truly appreciate you choosing Sony and hope you continue to enjoy your BRAVIA 9!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Happy Sony customer!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What a picture! Needed to replace an older Sony and we are just floored by the quality of the images on the screen.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve had this TV for eight months. It’s great. Unfortunately, I had to replace it because we accidentally damaged the pixels. Best Buy would not replace it even though I am a Best Buy total member and have been for years. What a shame.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for sharing your feedback, Russ!

      We are happy to hear that you find the K-75XR90 TV to be great after eight months of use.

      We are truly sorry to hear about the accidental damage to the pixels and the resulting replacement challenge. While we can speak to the quality of our product, questions regarding store membership benefits and replacement policies would need to be addressed directly with Best Buy.

      We appreciate you choosing Sony for your television!

      Best regards, Gus, Sony Social Media Team Sony_US

  • Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We bought this TV for the brighter picture. So far we are very pleased, my husband can see most of the shows now. He still has issues where the shows are filmed in dark rooms, but the TV can't solve all the problems

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesH, thanks for the 5-star review! We are so thrilled to know that the TV is meeting your expectations, the thousands of Mini LEDs are able to produce and deliver authentic contrast and make this model our brightest ever 4K TV, thanks for choosing Sony. Best regards, - Dominick Sony_US

  • Rated 5 out of 5 stars

    GREAT SOUND

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Is a great Television the speakers improvement then most televisions. The picture settings are hard to mess with to be honest but once you get the hang of them you could make your television look great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello SleepyMalo408, thank you so much for your five-star rating! We're delighted to know that you're enjoying your BRAVIA 9. We appreciate you highlighting the exceptional sound quality of our industry-leading TV speakers! Thank you for choosing Sony. Best regards, -Jenn. Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia...Bravo!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far, very good. first, the Geek Squad did an excellent job installing the TV; very neat, vacuumed and cleaned up after and took away all debris. Kudos! The TV, with sound bar is great, especially for someone like me that values sound. Cant wait until tomorrow when my Sony rear speakers show up which should elevate the sound experience even more.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TonyO, Thank you for the great review! We're happy to hear you're enjoying your new Sony Bravia 9 and it goes well with your new soundbar for a truly immersive experience. And good to know you had an excellent experience with the TV installation team. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    New TV

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful Bright picture. Sony TVs are very dependable. 75” TV is perfect for Wayching sports

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dave,

      Thank you for the amazing 5-star review! We're immensely pleased to hear that you're enjoying the beautiful and bright picture on your new BRAVIA 9 TV. It's fantastic that you're already experiencing the dependable quality that Sony is known for, and we agree that the 75" screen is perfect for an immersive sports-watching experience.

      We hope you enjoy many more games and movies on your new TV!

      Thank you for choosing Sony.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Great picture quality!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The tv is very bright in a vivid mode, which is what I was looking for in a tv, and this bravia 9 delivers that brightness.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VeryBrightTV, thank you for the 5-star review! We're immensely pleased to hear that the Sony - BRAVIA 9 is delivering exactly what you were looking for. With its outstanding picture quality and impressive brightness, it's designed to make every scene pop with detail and clarity! Enjoy every moment, and thanks for choosing Sony! Best regards, -Dominick Sony_US

  • Rated 5 out of 5 stars

    Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV. we love the picture quality and brightness, sound, It is very easy to use and we would highly recommend it to anyone looking to purchase a smart TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EdwardS, we're pleased to learn about the great experience you've had with our Sony - 75" Class BRAVIA 9. This model is the perfect choice for those who love unparalleled brightness, and incomparably beautiful colors. The unique local dimming algorithm, and XR Backlight Master Drive precisely controls thousands of Mini LEDs for truly authentic contrast! Thank you for choosing Sony and recommending our products. Regards, -Dominick Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia 9 75 inch

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV! Great picture and sound quality! Sony Bravia 9 is the best TV you can buy!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EddieH,

      Thanks for sharing your experience! We are absolutely thrilled to hear that you think the BRAVIA 9 is an "Awesome TV" and that you're enjoying the great picture and sound quality. To hear you say it's the "best TV you can buy" is the highest compliment we could receive. We poured our best engineering and technology into the BRAVIA 9, and it's incredibly rewarding to know that the result has resonated with you.

      Thank you for choosing Sony!

      Regards,
      Dominick Sony_US

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