Customer Ratings & Reviews
- Model:
- K75XR90
- SKU:
- 12377375
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.7 out of 5 stars
- Brightness
Rating 4.9 out of 5 stars
75 “Sony TV Bravia 9
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The best Sony TV we have had. The clarity of the picture is fantastic. For football games it feels as if you are on the field with the players.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi TVWatcher728,
We are absolutely thrilled to hear that the 75" BRAVIA 9 is the best Sony TV you have ever had! That immersive feeling of being right on the field during football games is exactly what we designed the XR Motion Clarity feature and the XR Backlight Master Drive Mini LED system to deliver—providing clear, bright, and blur-free action even in the fastest sports.
Thanks for choosing Sony.
Best regards, Eliab
Love it!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.About a month in and extremely happy with the purchase! Crisp images, amazing colors, and great sound. Overall great TV! If you can catch it when its on sale do it! As a beginner, I was able to fine tune the pictuew settings with the help of AI, that was cool.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MikeC,
It brings us great satisfaction to hear that after a month of use, you are extremely happy with your BRAVIA 9! We are so glad you enjoyed the intuitive AI-assisted calibration; we designed those features specifically to help everyone achieve a professional-grade picture with ease. Combining those crisp images and amazing colors with our integrated sound technology creates the ultimate viewing experience, and we are thrilled that it has made such a positive impression on you.
Thank you for making Sony the centerpiece of your home entertainment.
Best regards,
Dominick
Great upgrade
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The picture quality is very clear and no matter what angle you are watching the tv from, the picture looks the same. We had BestBuy mount the tv for us and they were great. I've had a Sony for years, so I know this will last a very long time.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JPCV, Thank you for sharing your positive experience with your Bravia 9! We're thrilled to hear you like picture clarity and excellent viewing angle of your new Sony Bravia 9. Thanks for choosing Sony! -Sam
AMAZING VIEW OF MOVIES
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is just an amazing addition to our home. It makes watching movies at home more enjoyable than going out to the theater.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Boom,
We couldn't be happier to hear that your BRAVIA 9 has transformed your movie nights and brought that cinematic magic right into your living room. Knowing that it provides an even more enjoyable experience than a trip to the theater is the ultimate compliment.
Thank you for making Sony part of your home entertainment.
Regards,
Dominick
Great TV
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great color - no fading in bright room. Good sound. Glad we picked the Bravia 9
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MaryW!
It is most rewarding to hear that the K-75XR90 is a hit in your home. It’s awesome that you’re getting that perfect picture without any fading!
Thanks for selecting Sony!
Best regards,
Estefany
Nice Picture
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I switched from an OLED tv to this one to avoid the burn-in issue I had with the old tv. The picture on the Sony is great and I’m very happy with it so far. I run my audio through a stereo system so I’m not too bothered by the terrible speakers built into this set.
I would recommend this to a friendAmazing all around TV
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Awesome pictures out of the box. The colors and blacks are amazing. The sports action is so fluid. The sound is wonderful. The most mini leds has no bleeding. Sony hit it out of the park on this one.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Chas621!
Thanks so much for taking the time to share your review of the BRAVIA 9!
We are delighted to hear how impressed you are with the picture quality right out of the box, especially the stunning colors and deep blacks. It's also great to know the smooth and fluid motion processing is making a difference for your sports viewing.
Thank you for selecting Sony!
Warm regards,
Estefany
Great picture quality
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The Bravia 9 has a great picture. Sony really improved the brightness with this generation. You can go with a mini LED for a room with ambient light without sacrificing clarity and brightness.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Timothy, Thank you for the amazing review! We're so pleased to hear you like the improved brightness, clarity, and great picture quality of your Sony Bravia 9. Thanks for choosing Sony! -Sam
Sony never disappoints
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The best TV series money can buy right now. Crystal clear pictures, impressive brightness, unmatched aesthetics.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JunL, Thank you so much for sharing your wonderful experience! We're very pleased that you're considering your BRAVIA 9 as the best, as it meets your expectations for picture quality and aesthetics. Thank you for choosing Sony! Enjoy! -Maria
Bravia 9 is Koool!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture is great, sound is great, and set up wasn't difficult.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JimC,
We are thrilled to hear that you're enjoying the "great" picture and sound of your new BRAVIA 9! It's wonderful to know that the setup process was smooth and that the 75" display has met your expectations for a high-quality home cinema experience.
Thanks for choosing Sony.
Best regards,
Eliab
Incredible TV!!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I'm extremely picky when it comes to televisions. I've had OLED's for nearly a decade. This is my first mini LED TV and I have to say I couldn't be more impressed with it. Amazing.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello KENTF,
Thanks for your incredible feedback! It's fantastic to hear that as an OLED owner for nearly a decade, you are so impressed with the BRAVIA 9.
We've focused on pushing the boundaries of Mini LED and QLED technology, and your words are a testament to that goal. The BRAVIA 9's is designed to deliver exceptional contrast and brightness that rivals the deep blacks of OLED, while also bringing out a new level of detail and color.
We appreciate your kind words, and thanks for choosing Sony!
Sincerely,
Jenn | Sony North America.
Sony finally caught up!
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV for movies! Theater like image quality! Unfortunately, the price dropped another $200.0 after I purchase the TV.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello JudeG,
Thank you for choosing Sony!
It brings us great joy to hear that you are enjoying the theater-like image quality of your K75XR90 TV for movies. We understand how frustrating it can be to see a price drop shortly after a purchase, and we truly appreciate you sharing your experience with us. Your feedback is valuable as we continue to strive for excellence in delivering exceptional products and service.
Best regards,
-Fred
Bravia 9 Open Box purchase
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.The tv was an open box and packed in Best Buy box. The tv itself appears to functioning properly with mo major issues. The stand was missing but disclaed at time of purchase. Teh screen was blemishless and no other blemishes were seen.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello AzfarM,
Thank you for taking the time to share your feedback of the Sony Bravia 9.
We appreciate your understanding regarding the open-box status of your TV, as well as the acknowledgment that the stand was marked as missing at the time of purchase. We're pleased to know that, despite these factors, your TV is working well without any significant issues, and that you find both the screen and the overall unit to be in excellent condition.
While we're happy the TV is performing well for you, we always aim for a perfect experience, even with open-box items. If you encounter any unexpected issues or have any questions in the future, please don't hesitate to reach out to Sony Support at https://us.esupport.sony.com/support/s/support-contact?language=en_US
If you're interested in purchasing the TV stand, you can contact our authorized sales partner, Encompass. They have a selection of Sony parts available on their website!
Thanks for choosing Sony!
Sincerely,
Jenn | Sony Social Media Team.
Excellent TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The TV is super bright and has amazing audio. Works great with streaming services and gaming consoles. Would definitely recommend this TV.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JoseM, Thank you for the positive review! We're glad you like the super bright display, amazing audio, and good to know it works great with your favorite streaming services and gaming consoles. Thanks for choosing Sony! -Sam
Great for macular degeneration
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great tv my father is going blind from macular degeneration and he states he can see some of the content on this tv. It gets very very bright for him. Great choice
I would recommend this to a friendBrand response from SonyListens
Posted .Hi GTRC,
Thank you for choosing Sony!
We're honored to hear that the K75XR90 TV has made such a positive difference for your father. It's gratifying to know that the TV’s exceptional brightness and clarity are enabling him to see content more effectively. Thank you for sharing your feedback!
Best regards,
-Fred
Sony Bravia 9 75"
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.This tv a has great bright picture. Does great for background details in dark scenes very close to OLED contrast. Very enjoyable at 75". Sound is ok on its own.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi PeterC!
We are delighted to hear that you’re enjoying the BRAVIA 9! It’s wonderful to know the brightness and contrast are bringing those darker scenes to life, especially on a big 75" screen.
A nice bonus is how the TV uses its Mini LED backlight to keep details sharp and clear, adding depth to both bright and dim moments.
Thank you for choosing Sony!
Best regards,
Estefany
Super Happy with my purchase
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The Sony Bravia 75-inch TV is an outstanding choice for anyone seeking a premium viewing experience. It combines top-tier picture quality, innovative sound technology, a sleek design, and seamless smart features to create an all-around entertainment powerhouse. If you have the space for it and want to enjoy cinema-quality visuals and sound in your home, this TV is worth every penny. Highly recommended!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Jack, Awesome! We're thrilled to hear that you're enjoying the impressive performance of your BRAVIA 9! Thank you for your kind recommendation and for choosing Sony. - Romeo
Nice!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.We really like the TV. Brighter than our old one. I’m short on words and am now just saying anything to complete the review and if this is not enough no review
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your review, Tiffany!
We are so pleased to hear that you love your K75XR90 TV and that it's brighter than your old one. It's rewarding to know that the picture quality is making a positive difference in your viewing experience. We designed this TV with features like enhanced brightness and contrast to deliver a stunning and immersive picture, and we're so glad to know we've succeeded.
Thank you again for choosing Sony and for sharing your experience.
Best regards, Gus, Sony Social Media Team
Not living up to the hype...
||Posted . Owned for 4 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Bravia 9 was announced as the pinnacle of mini-LED QLED TV's, rivaling at least on paper with the most premium OLED TV's in the market, I bought it, based on many reviews and side to side comparison while in store. Honestly is still far away from the performance of the top of the line OLED TV's, the brightness it's impressive and the level of backlight control it achieves is impressive (for a mini-LED). But the black levels and contrast are still way off, when compared to OLED technology, blooming and viewing angles are still an issue. Everything I mentioned could be overlooked if not for the price tag, I'm sure no one wouldind sacrificing the overall performance gap, for a cheaper price.
No, I would not recommend this to a friendBrand response from SonyListens
Posted .Hi DannyM,
Thank you for taking the time to share such a thoughtful review of the Sony - BRAVIA 9. We truly value your perspective and understand your disappointment when comparing its performance to OED technology. While both Mini LED and OLED are premium display technologies, they do approach picture quality in different ways. OLED achieves perfect black levels because each pixel can switch on and off individually, while Mini LED—such as the BRAVIA 9—excels in brightness and backlight control, making it a strong performer in well-lit environments.
That said, we absolutely hear your concerns about contrast and black levels. Adjusting some picture settings can make a significant difference in optimizing the experience. For guidance on how to do it, you can explore the steps here: https://www.sony.com/electronics/support/articles/00190409?utm_source=glean
We've also taken note of the blooming, and viewing angles. Your feedback is important to us and will be shared with our team. We truly appreciate you taking the time to highlight both the strengths and the areas where you feel the experience could be improved.
Thanks for considering Sony products!
Regards,
Dominick
excellent tv
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.excellent picture,easy installiaton,sound quality is fair
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BenD,
It makes us really happy to hear that you are enjoying the excellent picture quality and found the installation process to be easy! We appreciate your feedback regarding the sound quality as well. To further enhance your audio experience, we recommend exploring our soundbar options that pair perfectly with the BRAVIA 9.
Thank you for choosing Sony.
Regards,
Dominick
