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Customer Ratings & Reviews

Your price for this item is $1,189.99
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The comparable value price is $1,699.99

Customer reviews

Rating 4.8 out of 5 stars with 1048 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are impressed with the 75" Class BRAVIA XR X90L LED 4K UHD Smart Google TV's picture quality, color accuracy, and ease of use. Many also praised the refresh rate, making it ideal for gaming, and found the price to be reasonable for the quality. While some noted the TV's weight and occasional performance issues, the positive feedback on picture quality and features largely outweighs these concerns.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 39 Showing 761-780 of 1,048 reviews
  • Pros mentioned:
    Price

    Rated 5 out of 5 stars

    Best Sony for the money

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect tv for the price! Plays perfectly with my playstation 5! Love it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Phil,
      Awesome! We're glad to hear that we were able to give you a great deal. This TV really works great with PS5. Glad to know that you are having a great time. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 75" Bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and no sound bar required. Geek Squad did an excellent joy installing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PeteA, Amazing! We're delighted to hear you like the great picture and sound quality of your new Sony XR75X90L. And glad to know you had an excellent service experience. See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony tv

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv and buy at bestbuy very good services at the store

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JheicolG,
      Certainly, we enjoyed reading your remarkable review and truly appreciate your efforts! Glad to hear your enjoyable shopping experience and satisfaction with your X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love our new 75" Sony Bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture! Love the size...like watching at a theater.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ValerieA, Thank you for sharing your wonderful experience with your new Sony X90L! We're glad you love the size and the movie theater-like experience with your new Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for a great price! Picture quality is amazing!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DaniL, Fantastic! We're delighted to hear you appreciate the amazing picture quality of your Sony X90L and you feel that the price is worth it. Thanks for choosing Sony! -Sam Sony_US

  • Rated 5 out of 5 stars

    Tv Sony

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I'm was very pleased with the service provided inside the store. Customer service was excellent & shop assistant was very knowledgeable about the product. This was a repeat buy, good job

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KennedyA, Thank you for your kind words and for sharing your experience! We're thrilled to hear that you received excellent service and found our team knowledgeable about the BRAVIA XR X90L. It’s always a pleasure to welcome returning customers, and we’re glad we could meet your expectations once again.

      Thank you so much for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    sony bravia tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my new TV. The picture quality is amazing. Looks great over my fireplace

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KeyaF, Perfect! We're glad you love the amazing picture quality and it looks great over your fireplace. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great purchas

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Worth every penny. Looks and sounds great. Would recommend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Srhoag, That's great! We are glad that you like your new Sony BRAVIA TV. We always strive to deliver the best picture and sound quality with our TVs. Thank you for trusting Sony! Vincent Sony_US

  • Rated 5 out of 5 stars

    Owner

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great and friendly service. Good selection and price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your wonderful feedback, PatD! We're delighted to hear that you enjoyed the friendly service and found the selection and price of the XR75X90L to your satisfaction. If you have any questions or need further assistance in the future, please feel free to reach out.

      Thank you for choosing Sony!

      Best regards,
      Gus
      Sony Social Media Team Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing imagine quality with great price! Sony TV is always best.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JinglinG, Great! We're so pleased to hear you like the amazing picture quality and overall value of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality. Sounds good even without a sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MariaC,
      Thank you for your kind words! We're glad you are happy with the exceptional picture and sound quality of your X90L Google TV. Sony's commitment to customers satisfaction is our top priority. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, sharp colors. Liked that no fire stick necessary to stream, built-in.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Ho GailG, great! We're glad you like the picture quality of your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Home room Purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The iOS is great and very responsive, perfect size for my living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MatthewL,
      Many thanks for the 5-star rating! Glad to hear you found the best TV that perfectly matches your needs and expectations. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it❤️

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing tv!!!! All that you want!!!! Best 4k tv for its price!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SofiaL,
      We're extremely happy you had a positive experience, and we're grateful for your feedback! Glad to hear that you love everything about your BRAVIA XR X90L 4K TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony LED

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A very good device in the middle line up of the Sony LED tvs.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MikeA,
      It's lovely to hear your positive feedback! We rely on customers like you to let us know what we're doing right to continue to provide the best experience possible. Thanks for choosing Sony and enjoy your new TV! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best brand

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best value for big screen tv. Really nice features. Sony is the best

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoseS,
      Excellent choice! Your purchase allow us to continue to do what we love and provide you with quality products. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. We appreciate your recommendation. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Excellent for PS5 integration

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    purchased for this reason, doesn’t disappoint… integration with PS5 is crucial for me, as it is the centerpiece of my setup

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobsTown, Awesome! Thank you for your amazing 5-star review of your XR75X90L! We're thrilled that it's enhancing your PS5 experience with seamless connectivity and Auto Low Latency Mode. Your satisfaction is our priority, and we appreciate your support. Enjoy your gaming and thanks for choosing Sony! - Romeo Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Primo

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very clear picture and depth in scenery/background.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Poppy,
      It's lovely to hear your positive feedback! We rely on customers like you to let us know what we're doing right to continue to provide the best experience possible. We're glad to hear your enjoyable viewing experience with your X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony tvs

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture and sound for the money. You can't beat this deal!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KevinE,
      Thank you for your valuable feedback! We're really glad that you are enjoying the amazing picture and sound quality of your Sony TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Bravia TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best tv quality ever! I would buy again, really proud of my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Alex, We appreciate your feedback and we are glad to hear that your new Sony BRAVIA is the best TV for you. Thank you for your purchase. Enjoy! Vincent Sony_US