Customer Ratings & Reviews
- Model:
- XR75X90L
- SKU:
- 6544735
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.9 out of 5 stars
Customers are saying
Customers are impressed with the 75" Class BRAVIA XR X90L LED 4K UHD Smart Google TV's picture quality, color accuracy, and ease of use. Many also praised the refresh rate, making it ideal for gaming, and found the price to be reasonable for the quality. While some noted the TV's weight and occasional performance issues, the positive feedback on picture quality and features largely outweighs these concerns.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality
Awesome tv for the money!!
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I bought the 75 inch Sony X90L and coming from a TCL 6 series and a Hisense u8h that both went bad after a little over a year. I finally had enough with these budget TV's and bought the Sony. I set it up turned it on and all I can say is WOW!! For the price the picture and colors on this TV cannot be beat. Could have went with an OLED but after reading about possible burn in issues leaving the TV on I went with this model because of all the great reviews. We stream everything especially Youtube TV and with my past TV's the image was grainy looking on many channels. The Sony brand is known for its color and processing lowbit rate programs right out of the box. I went to old programs like Friends and Seinfeld to see if the picture was any better and it blew me away with the clarity and beautiful colors. Yeah, I am sure the OLED tv's have a better picture but looking at this TV it can't be thousands better. Went on Youtube and looked at some 4k videos and again was absolutely blown away by the picture and the fact there was no judder or delays while panning. I did Google the rtings calibration settings for this tv and they were spot on. Now for sports...We watch a lot of football and this thing is absolutely amazing watching the games. The colors and motion handling blew my Hisense tv's and TCL tv's out of the water. I know I am hyping this TV quite a bit but I have learned from reading and watching reviews and on hand experience that a brand like Sony...Samsung or LG is the way to go when purchasing a tv for quality and reliability. Don't be put off by this TV being LCD full array backlighting because in my opinion its equal to the mini led tv's that are priced higher and the picture is no better. Last thing I will say is get an extended warranty. I didn't get an extended warranty on my TCL and when it went black screen a little after a year TCL told me since it was out of warranty I was out of luck. Really stand behind their tv's!!! Watch the review on Digital Trends about this tv on Youtube and many others and you will easily make the choice for this one! I would recommend this to a friend
I would recommend this to a friendBrand response from SonyListens
Posted .Hi gary3266,
Thank you for sharing an in-depth review of your amazing experience with your new Sony TV. We always strive to deliver the best quality with our product. It's wonderful to hear that you were impressed with the exceptional picture quality, vibrant colors, motionflow, features, and overall performance of the X90L TV. Your satisfaction means a lot t us. We appreciate your recommendation. Thanks for choosing Sony! - Kris
- Pros mentioned:Color, Picture quality, Price
Pleasantly surprised!
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture. Vivid colors. Brightness. Contrast. Resolution. All excellent. And for a good price.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi user302927,
Thank you so much for taking the time to leave an excellent rating! We're glad to hear that we were able to meet your expectations with your new TV. Your satisfaction means a lot to us. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Color
Just Awesome
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.This is the best tv I own. Just purchased a Samsung 65” 90c Oled and this Sony is superior in every way. I also have a Vizio Quantum P 65”. I’ve had this tv over a year now and it is my first Sony product. The color rendering is unmatched, the processor is lightening fast, the remote is simple but effective. Movies, games, online content, sports, whatever it’s all awesome. So many displays can not get the color of grass right while watching sports. It’s often some weird color of green, too neon or too bright green, feels like you are in the stadium with this Sony. Wishing I had purchased another one instead of the Samsung. Sound is good by itself but I’m running it through home theater. I don’t even know how many tv’s I’ve returned to BB over the years because I’m so picky, this one was instant satisfaction which is good because this thing is huge and heavy, would have been a massive pain to return.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi VolVet,
Thank you for sharing your great experience with us! We're really glad to hear your satisfaction with the exceptional picture and sound quality of your new Sony TV. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Super Sony
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.This Sony 90L has been a wonderful purchase. Everything about the picture is favorable except I wish that the gamma controls went a little further so we could see more detail in the rich black areas or nighttime scenes. I have it set on 3 but I wish there was a 5. Aside from that it’s awesome.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello AlexanderS, Thank you for your comment! We’re delighted to hear that you’re enjoying the picture quality of your XR75X90L. We appreciate your feedback about the gamma controls and understand your wish for more precise adjustments in the darker areas or nighttime scenes. Your insights are invaluable to us as we work to enhance our products. We're also thrilled to know that, overall, you find the TV to be fantastic! Thank you for choosing Sony! - Romeo
- Pros mentioned:Picture quality
Sony tv
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.The directions for the physical set up were lacking. At one point, we discovered the directions were the reverse of what we were supposed to do! The tv itself is great. Great picture! Audio is just ok.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for your feedback, Nancy. We are thrilled to hear that you love the picture quality of your XR75X90L!
We're truly sorry to hear that the physical setup directions were lacking and that you encountered an issue with reversed steps. This is not the seamless experience we aim to deliver, and we will share this feedback with our product development team to help improve our documentation.
We also appreciate your comment on the audio. While the TV is designed to provide a high-quality sound experience right out of the box, we know that many of our customers choose to enhance it with a soundbar or home theater system to create a truly immersive experience.
Thank you again for choosing Sony and for sharing your experience.
Best regards,
Gus, Sony Social Media Team
- Pros mentioned:Picture qualityCons mentioned:Remote control
Great TV with amazing picture
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I love this TV, the picture quality is the best for the price and the Sony BRAVIA app makes movies look amazing in imax enhanced. The controller could be a bit better on its layout of buttons but not a issue and video games look so real on the TV, I definitely recommend this TV compared to Samsung.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi CoreyW, We appreciate your feedback and we are glad that you love your new Sony BRAVIA 4K smart Google TV. We take all user input seriously and will make sure your comments reach the appropriate person. Thank you for your purchase. Enjoy! Vincent
- Pros mentioned:Picture quality
Best Image Quality Value
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.We were looking at a variety of TVs and felt the OLED TVs were just too much money. Coming from a vintage 1080P Plasma screen the Sony Bravia XR X90L LED 4K UHD proved to be a huge upgrade and met all our requirements. We purchased the 75" version since our old TV was a 60" and quite honestly, we both felt it looked small. After 2 weeks now of enjoying the Bravia we are extremely satisfied. We did add the Sony 5.1 Receiver which was also on sale and was the icing on the cake. I've always had a surround sound system, and this made it all too easy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi MichaelN,
This is definitely a great choice for a TV upgrade! Nice to hear that you are enjoying your Sony products. Your satisfaction means a lot to us. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Best tv for the price
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Atsc 3.00/ better software/ full array/picture very good for price I wouldn’t buy anything under this model i paid 999.00 for 65 inch in2023 this years model is 500 more / but I would buy the five year warranty too much money invested/ best tv out there for the price if you can get it!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Goodtv, Congratulations on your recent Sony TV purchase! We're delighted to hear that you're satisfied with your new Sony BRAVIA XR X90L TV. Thank you so much for choosing Sony, and we hope your TV continues to provide excellent entertainment for years to come! -Maria
- Pros mentioned:Picture quality
Our Top Pick
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.After researching multiple TV's brand options, I found the Sony to be superior in multiple areas. First, the resolution gives the best lifelike images. Second, the audio is amazing. Third, I love the ability to give audio instructions to Google like turn up the volume. This feature is especially helpful when I am in the middle fixing a meal. Third, Bravia XR X90L LED allows quality viewing from many angles in our living room. We have owned this tv for a month and have not had any issues.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi user128248,
Thank you for sharing your great experience so far with your X90L TV! We really appreciate you love the incredible picture, sound, features and overall performance of your the unit. Your satisfaction is our top priority. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Sony x90l
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Thank goodness for reviews and patience. I was about to buy a different tv. Even though this one is 50% more than it, it's worth it. Picture quality of most tvs these days is great. This one didn't disappoint. My mother in law has the other tv brand. Picture quality is great but the thing spends hours glitching, not going back, home, or off. Until we unplug it and gotta start it back up again. The sony is way better cuz it works
I would recommend this to a friendBrand response from SonyListens
Posted .Hi user378005,
Excellent choice! We always strive to deliver the best quality and features with our products. Glad to hear your satisfaction with your X90L TV. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Great TV, certainly an upgrade.
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV with beautiful colors, excellent brightness, life like picture quality, and pretty good sound. Plenty of options and customization to adjust the picture and sound to your home and liking.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi RS25,
Thank you for your review! We’re thrilled to hear that your BRAVIA XR X90L has brought stunning colors, excellent brightness, and lifelike picture quality to your home. It’s great to know you’re enjoying the customization options for a personalized viewing experience.
Thank you for choosing Sony, and enjoy the upgrade! -Maria
- Pros mentioned:Picture quality
Great TV
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Bought this 75" to replace my Sony 65" 900F which had a great picture. This is a nice improvement/upgrade to the 900F. The 900f played all the apps very well but the remote response had lag so I ended up using a Fire Stick MAX. The MAX has since been sold. The new remote is smaller with no lag at all. Looking to buy another one but the 55" model.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi CarlC,
Many thanks for the 5-star rating! This is definitely a great choice for a TV upgrade. Nice to hear you like the amazing picture quality, supplied remote, features, and overall performance of your X90L TV. We always strive to deliver the best quality with our products. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris
- Cons mentioned:Remote control
Best Buy makes it work>>>>>
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Installation went well as expected. there were a couple problems with the remote control "marrying" them to tv & making sure all connections were working. Asked Questions & were answered in terms we understood. Both installers were very polite & did their job. Thank You...
I would recommend this to a friendBrand response from SonyListens
Posted .Hi KathyS,
Thank you so much for taking the time out to share your experience. Your kind words encourage us greatly. We're glad to hear that the installation went well and issue with the remote has been resolved with the help of the great installers. You needs and satisfaction with our product is very important to us. Thanks for purchasing our X90L TV and for choosing Sony! - Kris
- Pros mentioned:Ease of use, Picture quality
Great Tv
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture quality and Google Tv makes adding apps I want easy.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello ChristopherD, We are happy that you like the picture quality and Google TV feature of your new Sony BRAVIA 4K smart TV. Thank you for choosing Sony! Vincent
great value
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.wasn't expecting much it blew me away. great features for the price like 4k and 120hz refresh rate. comes with google tv so you don't need a seperate box like roku or some minipc. runs moonlight stream really well. sound quality is a little lacking, tho.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello cjvirtucio, We are glad that you like the picture quality and features of your new Sony BRAVIA smart TV. Please take note that you can still adjust the sound quality of your TV according to your preference by pressing the (Quick Settings) button on the remote control, then select [Settings] — [Display & Sound] — [Sound]. We take all user input seriously and will make sure your comments reach the appropriate person. Should you need further assistance, you can email us at socialsupport@am.sony.com. Thank you for choosing Sony! Vincent
- Pros mentioned:Picture quality
Fire Place @ Lake House
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.exceeded our expectations, excellent picture quality, easy to use remote. Google TV is very good. This unit mounted above fireplace in family room. Overall considering buying another of these 75" or larger for study in new house.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SLakesV,
Amazing! We're thrilled to hear how much you like the exceptional picture quality, user-friendly remote, and Google TV features of your Sony X90L TV. Nice to know how it looks great above your fireplace. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Sony Delight
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent picture quality and brightness . Significant difference in resolution and sound effects with less strains on eyes. Delighted with this purchase.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DeepJ,
Nothing makes us happier than hearing about happy customers! We're really glad to hear your enjoyable viewing experience with your new X90L TV. Nice to know it suits your needs and expectations. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
I like picture quality & open box options
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I like the options given by Best Buy about open boxes. Sony Bravia has proper quality of picture which no other brand can beat it
I would recommend this to a friendBrand response from SonyListens
Posted .Hi there,
Many thanks for the 5-star rating! Glad to hear your great deals from the store. We really appreciate your satisfaction with the amazing picture quality of your X90L TV. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Sony Bravia TV 77 inch
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Awesome TV with a great true to life picture! Sony makes the best quality TV
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JulieD, Awesome! We are so glad to hear that you are happy with your new TV! Thank you for choosing Sony! -Carl
- Pros mentioned:Picture quality
review
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.The best television I've ever had! Finally bit the bullet and updated the space to a bigger television. hoping it fits well in our space with a wall mount.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi user521056, You've made an excellent choice! Thank you for giving the X90L a perfect rating. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! -Sam