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Customer Ratings & Reviews

Your price for this item is $2,198.00
The comparable value price is $3,199.99

Customer reviews

Rating 4.7 out of 5 stars with 560 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

93%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 13 Showing 241-260 of 560 reviews
  • Rated 5 out of 5 stars

    Excellent!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve had the Sony 77XR80 Oled for 3 weeks and it works great so far. The picture quality and sound using the Bravia 8 soundbar are excellent. I chose Sony after considering the Samsung and LG comparable items.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MEM1,

      Great! We're glad that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Nice tv

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Tv i love it! Perfect for the lonving room! Beautiful

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Nick,

      We are thrilled to hear that your new BRAVIA 8 OLED is a perfect fit for your living room! There is nothing like the picture quality of a 77-inch OLED to bring a beautiful, cinematic experience right into the heart of your home.

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Rated 5 out of 5 stars

    Really nice tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I've had mine for a month and I am still blown away at the picture quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, 8bitmoon!

      We’re thrilled to hear that even after a month, you're still being "blown away" by the picture quality of your Bravia 8! That stunning OLED contrast is designed to keep you immersed every time you turn it on. It’s wonderful to know it’s living up to the hype for you.

      Thank you for choosing Sony!

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    77in of depth and beauty

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture! Flawless connection and a lightweight construction make this a wonderful buy for the price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamesC, we are thrilled to hear that you are enjoying your Sony - 77" Class BRAVIA 8! This TV is well-known for delivering an astonishing picture quality with deep blacks and rich colors, its design makes it super easy to set up as well. We hope this purchase continues to deliver great value to you and we really thank you for choosing Sony. Best regards, - Dominick Sony_US

  • Rated 5 out of 5 stars

    Great Purchase

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    excellent picture: the 4k blu-rays are clearer than they have ever been - bright, clear absolutely beautiful - best TV I have ever owned

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi THOR,

      Awesome! We're glad to hear that you like the clear picture quality of the TV. Thank you for choosing Sony!

      -David Sony_US

  • Rated 5 out of 5 stars

    The best

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture ,colors,brightness and sound..is a complete tv everything is fine in this tv…!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RicardoC, thank you for the incredible 5-star review! We feel privileged to know the Sony - BRAVIA 8 is checking all the boxes for you. With its OLED screen this TV delivers astonishing contrast, deep blacks and lifelike colors. We really appreciate your support and thank you for being part of the Sony family! Regards, -Dominick Sony_US

  • Rated 5 out of 5 stars

    77” Bravia 8 …

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Impressive television. Picture quality is outstanding! Wondering if I should have gone bigger …

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, JMW52!

      We are absolutely thrilled to hear that the picture quality on your new K-77XR80 is standing out to you! The Bravia 8 is designed to provide an incredibly immersive experience, and we’re so glad you’re enjoying that outstanding detail.

      Regarding the size, at 77 inches, you have a truly cinematic setup that brings the theater experience right into your home. We're confident that as you keep watching, you’ll continue to be blown away by the performance.

      Thank you for choosing Sony and for sharing your experience!

      Best regards, Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Sony Bravia Oled

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv. Great picture and sound. easy to navigate around apps and search for things. User friendly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for sharing your positive experience with the K77XR80, RobertB! We're glad to hear that you're enjoying the great picture and sound quality, as well as the easy navigation around apps and search features. At Sony, we strive to make our BRAVIA TVs user-friendly and enjoyable for everyone, so it's wonderful to know the TV's intuitive interface and overall performance have met your expectations. If you have any questions or want recommendations on getting even more from your TV, feel free to reach out!

      Thanks for choosing Sony!

      Best regards,
      Gus
      Sony Social Media Team Sony_US

  • Rated 5 out of 5 stars

    Amazing product

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product, combined with an amazing audio system. I am very satisfied with my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello JavierM,

      Thank you for choosing Sony!

      We're beyond pleased to hear that you're enjoying your K77XR80 TV and that it complements your audio system so well. Your feedback is invaluable to us, and we sincerely appreciate you sharing your experience.

      Best regards,
      -Fred Sony_US

  • Rated 5 out of 5 stars

    Excellent sound and picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome, worth the buy. Good for family viewing,movies and gaming.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Anna, thanks for sharing your awesome experience with the Sony - 77" Class BRAVIA 8! We're happy to hear you're enjoying every single moment with the TV, whether is family viewing, watching great movies full of rich colors and clarity, or playing games at 4K / 120fps. We hope this continues to be a great experience for you and thank you for choosing Sony! Regards, -Dominick Sony_US

  • Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    love it sound are amazing no need sound bar picture quality are amazing too

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello EricL, thank you for rating the BRAVIA 8 with five stars! We're delighted to hear you're loving the exceptional sound quality that competes with any external audio system, as well as the outstanding picture quality! Thank you for choosing Sony. Sincerely, -Jenn. Sony_US

  • Rated 5 out of 5 stars

    Best tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is far better than the Samsung tv I had be fir

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    DCS TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Sony Bravia one of the best TV's ever great picture quality and refresh rate, also get the Sony sound system with great system

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Douglas11,

      Amazing! We're thrilled that you are enjoying the picture quality of the TV and how it works well with your home entertainment setup. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Worth the extra spend

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is worth the spend. Have multiple tv’s and this is now our go to for movie nights.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for sharing your feedback, MikeT! We're delighted to hear that your K77XR80 has become your top choice for movie nights and that the picture quality stands out among your TVs. The K77XR80 is designed to deliver an exceptional viewing experience, with picture modes like Cinema and IMAX Enhanced that are tailored for movies, balancing brightness, color depth, and contrast for lifelike visuals. The TV's advanced picture settings—such as Auto Picture Mode, local dimming, and dynamic contrast enhancers—help optimize the image automatically based on the content and room environment, ensuring each movie night looks its best. Your satisfaction validates our commitment to quality and continuous innovation in home entertainment.

      Thanks again for choosing Sony!

      Best regards,
      Gus
      Sony Social Media Team Sony_US

  • Rated 5 out of 5 stars

    Awesome TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Picture quality, color, clarity, resolution, tone are unmatched! Best TV I have ever purchased!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you so much for your wonderful feedback on your K77XR80, SteveM! We’re delighted to hear that you’re enjoying the unmatched picture quality, color, clarity, resolution, and tone. Our BRAVIA TVs, including the K77XR80, are designed with advanced technologies such as precise picture settings, vivid and enhanced color modes, Reality Creation for superior resolution, and advanced contrast and clarity features to deliver an immersive viewing experience. Your satisfaction with these features means a lot to us, and we appreciate you choosing Sony for your home entertainment.

      Gus,
      Sony North America Customer Support Sony_US

  • Rated 5 out of 5 stars

    Super TV along with a Super install

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the Sony Bravia 8. Beautiful picture. The resolution is amazing for a 77". I would totally recommend this TV. Geek Squad guys did a great job setting everything up, so we had nothing to do but enjoy. Thanks Much!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MichaelP,

      Perfect! We're glad that you are enjoying the picture quality of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Best Purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought the 77" Bravia 8 while on sale for Black Friday. Awesome for watching games and ps5. The sound it produces is exceptional even without a soundbar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GarrettL,

      Amazing! We're thrilled that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Rated 5 out of 5 stars

    Beautifully clear picture

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is so clear and so perfect putting above our fireplace mantle. The geek squad did an outstanding job installing the TV and Sony is the best!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome, Trix! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • Rated 5 out of 5 stars

    The Sony is great

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is awesome! Set up was easy. 77” tv is an outstanding size. It is impressive.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertG,

      We are really happy to hear that your new 77” BRAVIA 8 is making such an impression! It is fantastic to know that you found the setup process easy and that the awesome picture quality is providing you with a truly outstanding viewing experience on that impressive screen.

      Thank you for choosing Sony to be the centerpiece of your home entertainment.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Awesome!!!!!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome, awesome, awesome! Can’t say it enough. everything about it awesome!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dianne,

      We are thrilled to hear that you are so incredibly happy with your 77-inch BRAVIA 8! It is wonderful to know that every aspect of the TV, from its vibrant OLED picture to its smart features, is exceeding your expectations.

      Thanks for choosing Sony.

      Best regards, Eliab Sony_US