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Customer Ratings & Reviews

  • SONY BRAVIA 8 OLED
  • The image features a large flat screen TV displaying various apps and content, including YouTube, Netflix, Disney+, and Spotify. The TV is also showing a movie, specifically "The Super Mario Bros. Movie." The TV screen is filled with different content, making it a one-stop entertainment hub for users.
  • Left. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Back. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The largest text on the remote control is "Netflix." The other text on the remote control includes "TV Menu," "Ch," "Sony Pictures Core," "Disney+," "Prime Video," "Crunchyroll," "YouTube," and "Sony."
  • Alt View 1. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • SONY BRAVIA 8 OLED
  • The image features a large Sony Bravia 8 OLED television screen. The screen is displaying a blue and yellow image, which is likely an advertisement or promotional material for the television. The television is mounted on a wall, and the screen occupies a significant portion of the image.
  • Alt View 3. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The image features a black box with a display screen on it. The screen is displaying the time and date, which is "12:00" and "01/01/2016." The box is made of black squares and has a white label with information about the device. It is likely that the device is a control panel for a building or a piece of equipment.
  • The image features a large flat screen TV mounted on a wall in a living room. The TV is positioned between two couches, with one couch on the left side and the other on the right side of the room. The room also includes a dining table, a few chairs, and a potted plant. There are several bottles placed around the room, and a handbag can be seen on the floor. The overall scene is a well-furnished living space with a focus on entertainment and relaxation.
  • The image features a large television screen with a blue background. The TV is a Bravia 8 77" class TV, and it is accompanied by a remote control. The television is displayed in various sizes, including a 67.4" screen and a 38.8" screen. The remote control is also shown in different sizes, with a 15.9" and a 23.5" version. The image emphasizes the versatility and adaptability of the television and remote control to suit different needs and preferences.
  • The image features a collage of various scenes, including a mountain, a forest, a lake, and a motorcycle. The largest text in the image reads "Every scene intelligently enhanced with powerful processing." The following text is cleaned up to read "SONY Enhanced Expanded brightness color Motion XR Refined processing clarity 250."
  • The image features a night scene with a group of people walking on a street. There are at least 12 people visible in the scene, with some walking closer to the foreground and others further in the background. The street is illuminated by numerous lanterns, creating a vibrant and lively atmosphere. The image is described as having over 8 million self-lit pixels, which suggests that it is a high-resolution image. The pixels are precisely controlled to produce pure black and high brightness, which enhances the overall visual quality of the image. The presence of the lanterns and the night setting contribute to the overall ambiance of the scene.
  • "Truly cinematic movie experience at home with Dolby Vision Atmos IMAX Enhanced - dts."
  • Voice Zoom 3: Always hear people's voices clearly, even in loud action scenes.
  • The image showcases a living room with a couch and a flat screen TV. The TV is paired with Sony soundbars, which are designed to enhance the audio experience. The soundbars are placed on a table in front of the TV, creating an immersive entertainment setup. The living room also features a potted plant, adding a touch of greenery to the space. The combination of the TV, soundbars, and comfortable seating creates a cozy and enjoyable environment for watching movies or shows.
  • Picture as the creator intended.
  • Movies Included: 5 movie credits to redeem on latest movie releases. 12 months unlimited streaming of up to 100 movies. Sony Pictures Core. Sony Pure Streaming Core. Gran Turismo: Based on a True Story. Featured: Denzel Washington in The Equalizer 3. Spider-Man: No Way Home. No Hard Feelings. Add to Your Library. Purchase an eligible TV and register for Sony Pictures Core by February 23, 2026, to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply; for more details, see <https://www.sony.net/sony-pictures-core>. 2024 Layout and Design. Sony Pictures Home Entertainment Inc. All Rights Reserved.
  • Google TV™ brings together movies, shows, live TV and more from across your apps and subscriptions and organizes them just for you. For you Live Apps Library YouTube Oppenheimer Trending | Christopher Nolan's magnificent global phenomenon about the father of the atomic bomb Top picks for you ET L . XMEN Disney+ I - - mr.& mrs smrth - MASTERS AIR AR aen I - - Your epps NETFLIX Free TV channels prime video Disney+ tv max hulu Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.
  • Perfect for PlayStation 5 - EXCLUSIVE FEATURES: Auto HDR Tone Mapping, Auto Genre Picture Mode, 4K 200d MARVEL SPIDER-MAN 2 PS5, PS5 Mode Modua, MUMI, custom sensings, MUN, viw Toututa q warch Coosshal nnaa Standara a om om - ve All your gaming settings and assist features in one place with Game Menu. PS5 console, DualSense" controller, and vertical stand sold separately. Visual effects and UI are simulated. Captured on PSS* Mix of gameplay and in-game cinematics. D 2024 Sony Interactive Entertainment LLC. Developed by Insomniac Games, Inc.
  • BRAVIA CINEMA IS COMING HOME Recreate the excitement of the movies, right at home. BRAVIA will fill every corner of your space with a captivating cinema-like experience.
  • Use the BRAVIA Connect app to easily control your BRAVIA TV from your smartphone and change volume, picture settings, and advanced settings.
  • The image features a blue car parked on a street, with a building in the background. The car is positioned in the middle of the scene, and there are two other cars visible in the background. The image is advertising a TV with billions of accurate colors, showcasing the vibrant colors and details of the scene.
  • Sony - Why upgrade to the BRAVIA8 video 1 minutes 08 seconds
  • Sony BRAVIA 8 Unboxing Guide Video video 3 minutes 01 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

Model:
K77XR80
SKU:
10314433
Your price for this item is $2,198.00
The comparable value price is $3,199.99

Customer reviews

Rating 4.7 out of 5 stars with 561 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

93%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 23 Showing 441-460 of 561 reviews

  • Bravia 8 OLED

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was able to view in store. Delivered as scheduled. Did our own hookup and had no problems.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend

  • Mr

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super image, excellent definition, great sound and features

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TomasM,

      Great! We're glad that you are enjoying the sound, picture quality, and amazing features of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture quality, buying experience was delightful!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarlG, We're delighted to hear that you're enjoying the picture quality. Thank you for choosing Sony. Erin Sony_US

  • The GOAT

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the best TV I’ve ever owned. I used to be an LG fan, but after making the switch, I’ll never NOT own a Sony Bravia TV. It offers the best cinematic viewing experience.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello CarlosC, thank you for the amazing review! We're truly honored to hear that the BRAVIA 8 is the best TV you've ever owned. Making the switch from another brand and having it exceed your expectations means a lot to us! Delivering the best cinematic experience is exactly what we aim for, and we're so glad to have you as part of the Sony BRAVIA family! Thanks! Sincerely, -Jenn. Sony_US

  • Color & clarity

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful color and clarity! We are very happy with our investment!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarrieW,

      You made the right choice! We're glad that you like the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Only Sony

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Everything worked as promised and screen is great!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Colorado, Awesome! We're glad you like the great picture quality and everything worked as promised. Thanks for choosing Sony! -Sam Sony_US

  • Sony tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture one issue is that it will automatically turn back on after turning off

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi peke,

      Thanks for sharing your review and experience with the BRAVIA 8. We're glad that you like the picture quality of the TV. It unfortunate that the TV turns on by itself. For optimum performance, make sure that the software version of the TV is up-to-date. You may also refer to the troubleshooting steps on this link to help resolve the issue:

      https://www.sony.com/electronics/support/articles/00032613

      Hope this helps. In case you need further assistance, please email the below information to socialsupport@am.sony.com.

      Name:
      Username:
      Model Number:
      Issue:
      Telephone Number:

      Or contact our product support team via phone call or chat through this link:
      https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv

      Thank you for choosing Sony!

      -Ralph Sony_US

  • Image display

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Exquisite image display for large screen TV.......

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PatriciaaD,
      Perfect! We're delighted to hear your enjoyable experience with the amazing picture quality of your new BRAVIA 8 TV. Thanks for choosing Sony! - Kris Sony_US

  • Good choice, wonderful tv

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, great sound. Very happy with our choice,

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Happycustomer,

      Perfect! We're glad that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great picture

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, not happy with the intro when tv starts up. Otherwise, love it.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SusanT,

      Thanks for sharing your review and experience with the BRAVIA 8. We're glad that you like the picture quality of the TV. Your feedback about the TV start-up is also appreciated. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great Sony tv

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It’s a great television. Only thing I would comment is it’s not very bright other than that colors are awesome

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HarshitB, Thank you for the 5-star review! We're delighted to hear that you find your new Sony BRAVIA 8 TV great.

      To enhance the picture quality, we recommend adjusting the TV's picture settings to better suit your preferences. You can explore a variety of options like color, contrast, motion, and brightness that may significantly improve your viewing experience. This link might be helpful: https://www.sony.com/electronics/support/articles/00190409?utm_source
      If you need any assistance in optimizing these settings, or if you have any further questions, we're here to help.
      Additionally, if you’d like to discuss your concerns further, feel free to contact us directly. You can email the following information to socialsupport@am.sony.com, and we’ll be happy to assist:
      Full Name:
      Best Buy Username:
      Telephone Number:
      Additional details regarding your experience with the BRAVIA 8
      Thank you for your patience, and we look forward to resolving this for you. Thank you for choosing Sony! -Maria Sony_US

  • Gmads

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great knowledge of products and very friendly and attentive staff

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GaryM,

      Thank you for your review! We're glad to hear you had such a positive experience with the staff at Best Buy. They are a valuable partner in helping our customers find the perfect Sony products to fit their needs.

      Thanks for choosing Sony.

      Best regards,
      Eliab sony-global

  • This tv is amazing

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The pictures is so clear and amazing It's like you're right there in real life. With dolby atmos It's like theater sound.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NathanR, Thank you for the great review! We're delighted to hear you like the picture clarity, life-like images, and immersive Dolby Atmos surround sound of your Sony Bravia 8. Thanks for choosing Sony! -Sam Sony_US

  • Call center is horrible!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is great...trying to call and talk to anyone at the store is absolutely horrible, you keep getting some call center in a far off country. Absolutely game ending for me...I will not buy anything from them again.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KevinH, thank you for your review! It's great to hear that you're enjoying the astonishing picture quality with deep blacks and high contrast of the Sony - 77" Class BRAVIA 8. We're sorry to learn about the bad experience you've had trying to reach the store. If need help with your new TV or have any questions, we're here to help, you can email us at socialsupport@am.sony.com and please include:
      Full Name:
      Best buy username:
      Telephone Number:
      Model Number:
      Issue/Concern:

      Thanks for choosing Sony!

      Best regards,
      Dominick Sony_US

  • Sony bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great smooth tv, cx service was excellent. Except the fact he left out “display tv”. Had to find our via receipt.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HomePod, thank you so much for the 5-star review! We're immensely pleased to hear you're enjoying the Sony - BRAVIA 8. Its smooth performance really shines thanks to the advanced OLED panel, fast refresh rate, and powerful Processor XR. Whether you're watching fast-paced action or your favorite shows, this TV delivers stunning detail, vibrant colors, and incredible motion clarity. We appreciate you being part of the Sony family! Regards, -Dominick Sony_US

  • sony xr80

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    good tv, good processing but need to have content in hdr to maximize it's use

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ElieN,

      You made the right choice! We're glad that you are enjoying the performance of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Bravia Experience

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good unit even though it is an open box. Geek Squad set it up and it is working fine

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MichelleL,

      Thank you for choosing Sony!

      It’s fantastic to know that you’re enjoying your K77XR80 TV! We’re delighted to hear that Geek Squad was able to set it up for you and that everything is working perfectly. Thank you for sharing your experience with us!

      Best regards,
      -Fred Sony_US

  • Robert Friedlander

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv & fast delivery. Perfect transaction. I have purchased five tv's from Best Buy over the years & have been happy with all of them. I would highly recommend Best Buy for tv's & other products

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertF, Thank you for the 5-star rating! We're glad you had an amazing customer service experience with BestBuy. And it's great to hear that you're enjoying your new Sony BRAVIA 8. Thanks for choosing Sony! -Sam Sony_US

  • Sony Bravia 8

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. East to setup and good sound. Overall the picture quality is good.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AmitJ,

      You made the right choice! We're thrilled that you are enjoying the sound, picture quality, and user-friendly functions of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this tv. Picture is great the sound quality really surprised me

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JustinB,

      You made the right choice! We're thrilled that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

Page 23, Showing 441-460 of 561 reviews
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