A:Answer I have six of these and want to know the color temperature of these "warm white" lights at full brightness and when dimmed by 50%? "Warm white" tells us nothing. "White light" is relative. Even if they don't meet an ISO standard, customers ideally need to know if Best Buy/Insignia "Warm White" is supposed to be 5,000°K (Kelvin)? 4,700°K or closer to 3,200°K (which isn't really a "white" at all). The modern standard for "white" is either 5,000°K or 6,500°K (5,000° being warmer, and comparable to bright sunlight at noon and 6,500°K being cooler —more blue — and comparable to "white" viewed in open shade outdoors. Both are ISO standards for photographic lighting. Any "warm white" under 5,000°K is decidedly old-school. It may have decorative value, but it alters your perception of colors in a room, or those viewed on a display in a computer editing room. Thus, any color temperature light below 5,000°K is a less desirable product because it impedes color-accurate viewing and image editing. I believe these LED strip lights are between 3,200°K and 5,000°K. By the way, the color version of these Insignia strip lights can't reproduce a color anywhere near a pure "white." What the color model produces when you select "white" is a noticeably cyan/blue color. If the "white" LEDS strip lights are being phased out, that is bad judgement on the part of Insignia. Customers need a more pure, color accurate "white" light option.
