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26 Cypress St
Williston, VT 05495
Open until 10 pm
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Customer Ratings & Reviews

Your price for this item is $499.99
The comparable value price is $689.99

Customer reviews

Rating 4.6 out of 5 stars with 298 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

91%would recommend to a friend

Customers are saying

Customers praise the 65" Class X77L LED 4K UHD Smart Google TV (2023) for its unmatched picture quality, superb color and contrast, and overall design. Many find it easy to set up and appreciate the user-friendly remote control and Bluetooth connectivity. Some customers express concerns regarding the Google TV interface and the TV's responsiveness. Despite these concerns, many feel it offers good quality for the price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 298 reviews
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Google tv

    Rated 5 out of 5 stars

    I'm very happy with the TV and the installation bu

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    First, I want to say that I absolutely love the TV. When it got here and it was installed seamlessly by the crew that came from the geek squad, it looks absolutely amazing!. For a reasonable price TV, the quality is excellent. I have been enjoying watching mainly sporting events but other things too. Had it mounted on a full motion mount. The crew that came did an excellent job and was very professional. The one thing I will say is it takes a long time for the Google TV platform to install. They waited patiently so they could finish all the other work for that to take place even though I have high speed internet. It took about 15 to 20 minutes for the platform to download and install along with the updates. So be aware. The one negative is the scheduling process for the appointment was horrible. Scheduled it well in advance and a week before I was contacted that they were canceling and it needed to be rescheduled. For some reason they said they didn't have the TV but that was in stock when I ordered and it was still a week to go. I was able to schedule it for one day later and they contacted me multiple times to reschedule it but I had already scheduled it. When I called they had no idea what was going on and said the TV was a stocking issue. That's a surprise because every other store around here has them. There is evidently a real problem with the scheduling system and how it's handled. I got the appointment time the night before and they showed up 10 minutes earlier than the window which was not a problem for me. So the actual crew was top notch. Best buy really needs to work on their scheduling system and the people who support it because they were clueless when I called and asked for specific information.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GreenDGames2020,
      Thank you for the 5-star rating! We're really glad you love your new TV. We always strive to deliver the best quality with our products. Nice to hear how your TV was professionally installed and setup by the Tech team. However, we're sorry to hear the problem with the store's scheduling process. We take all user's input seriously and will make sure your comments reach the appropriate person. With X77L BRAVIA 4K TV, experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Google TV with Google Assistant organizes your content all in one place. Support Apple AirPlay.1,5. Take your PlayStation® 5 gaming to the next level with exclusive features that optimize picture quality for gaming and streaming. See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology. Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO. Thank you for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    GREAT 4K TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was looking for a good 65” 4K TV, backlit, Bluetooth capable & adequate connectivity. We have an older 75” Bravia that’s still working great, so we opted for this TV. Certainly not disappointed; easy setup, Bluetooth to some Bose powered speakers and it looks/sounds terrific.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jrotvold, You definitely made the right choice with this TV. We are thrilled to hear about your amazing experience so far with your X77L LED 4K Ultra HD Smart Google TV. With our X77L, you will experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Even your favorites in 2K and HD are upscaled close to 4K quality, thanks to 4K X-Reality PRO. It also supports Google TV, which brings your favorite content from across your apps and subscriptions and organizes them just for you. Thank you for sharing this wonderful feedback and offering a fantastic rating on the product! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great picture, but remote has some cons.

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Using the remote is a little more complicated. Doesn’t always just go to my Google TV homepage. Some lagging when I speak into the voice. Great picture.!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LoretteL,

      We're immensely pleased to hear you're loving the great picture on your X77L!

      We also appreciate your honest feedback on the remote and the voice command performance. To help with the lagging, it's a good idea to make sure your TV has the latest firmware updates installed. You can also try a power reset by unplugging the TV from the wall for a couple of minutes to refresh the software. This can often help improve performance with navigation and voice commands.

      If the issue continues, please feel free to reach out to our Sony Support team for more assistance. Here's the link: https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv

      Thanks for sharing your thoughts and for choosing Sony!

      Sincerely,
      Jenn | Sony North America. Sony_US

  • Pros mentioned:
    Design, Picture quality

    Rated 5 out of 5 stars

    Good price

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sony 65-inch TVs deliver exceptional picture quality, sleek design, high-quality sound, and advanced smart features, making them a top choice for any home entertainment enthusiast

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoseZ, Thank you for the positive review! We're very happy to hear you like the exceptional picture quality, sleek design, high-quality sound, and smart TV features of your Sony X77L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love this TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great price, no regrets. 65’ is perfect for my bedroom. Clear vivid picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HMC143,

      Thanks for sharing your review! We're so glad to hear you're happy with your new 65-inch X77L TV. It's fantastic that the size is perfect for your space and you're enjoying the clear, vivid picture.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony Social Media Team. sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Crisp picture crisp sound

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Clear picture nice sound user friendly kid friendly parental controls lots of apps, google, this TV is a win win. Definitely a keeper. I think it’ll be around for years. This was a great buy, great brand, great price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi UnderratedDime,

      We are thrilled to hear you're enjoying the great picture quality, nice sound and all the available features of the X77L TV! We are pleased to have you as a customer moving forward. Thanks for choosing Sony!
      -Aldair Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love my new TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy set up and great picture quality. Perfect for my basement… I can’t wait for football season

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JBonk,

      Thanks for the review and the 5-stars rating! See lifelike picture quality in incredible 4K resolution. The powerful 4K Processor X1 enhances the picture to deliver scenes full of rich colors and sharp details. Everything you watch is upscaled close to 4K quality with smooth and clear motion and with Motionflow XR refresh rate technology keeps movement smooth and clear, allowing fast moving action sequences in sports and movies to be seen with lifelike clarity!

      Thanks for choosing Sony, have an amazing day!
      -DiegoV Sony_US

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Have had Sonys for years and this one lives up to all the expectations, excellent price, picture, and size

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarinaE,

      Thank you for your purchase and we are honored to have customers like you. We're glad to hear that you like the picture quality, size and price point of the TV. Thank you again for choosing Sony and your continued support is greatly appreciated.

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    superb TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV to replace my 55” Samsung that only lasted 4 years before it broke down. This new Sony TV is the latest model in the 2023 series and was very easy to set up right out of the box. Superb picture quality for the price. I’m very satisfied.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MrMister,
      You definitely made the right choice! We really appreciate your satisfaction with the exceptional picture quality and easy setup with your new TV. With X77L BRAVIA 4K TV, experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Google TV with Google Assistant organizes your content all in one place. Support Apple AirPlay.1,5. Take your PlayStation® 5 gaming to the next level with exclusive features that optimize picture quality for gaming and streaming. See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology. Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO. Thank you for choosing SONY! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    SONY 65' tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I ordered the Sony 65' tv last month. I love the clear picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Odell, thanks for taking the time to leave a review! We feel privileged to know you're enjoying the clear picture on your new Sony - 65" Class X77L. This TV is a great choice for bringing your favorite content to life thanks to its powerful 4K Processor X1 which delivers lifelike picture quality full of rich colors and detailed contrast. Thank you for choosing Sony! Best regards, - Dominick Sony_US

  • Rated 5 out of 5 stars

    Good Product

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sure! Sony TVs are known for their high-quality displays, impressive picture clarity, and advanced features. They often incorporate OLED and LED technologies, which deliver vibrant colors and deep blacks. Sony also tends to excel in audio quality, providing immersive sound experiences even without additional speakers. Smart features on Sony TVs usually include a user-friendly interface with access to various streaming apps, alongside voice control capabilities through Google Assistant. The brand is recognized for its gaming-friendly features, such as low input lag and support for advanced gaming resolutions. Overall, Sony TVs are suitable for a wide range of viewers, from casual watchers to avid gamers and cinephiles. If you have specific models in mind or specific features you’re interested in, let me know!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DaReal, We appreciate your detailed feedback and we are glad that you are enjoying your TV. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Buy is for best buying

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture Excellent sound. The best buy ever and of coarse by Best Buy. Excellent price and friendly smart customer service . Had it delivered and installed. Once again they came in my house and was fast and friendly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MarkM,

      Thank you for the purchase! We're glad to hear that you like the picture and sound quality of the TV. Thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Grate purchase

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Grate price and even better quality. I would recommend and definitely purchase again. The picture quality is great! This purchase makes me want to upgrade all the tv’s all the tv’s in my home.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LeanneJ,
      Thank you so much for such a great review and recommendation! We're really glad to hear how much you are enjoying the exceptional picture quality of your new TV. Here at SONY, we always aim to provide quality products and deliver a great experience to our dearly customers. With X77L BRAVIA 4K TV, experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Google TV with Google Assistant organizes your content all in one place. Support Apple AirPlay.1,5. Take your PlayStation® 5 gaming to the next level with exclusive features that optimize picture quality for gaming and streaming. See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology. Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO. We are looking forward to your next purchase and thank you so much for choosing SONY! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    This Sony TV is AMAZING!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I got an upgrade from my last Sony TV perfect size and fit perfectly with my TV stand and furniture in my living Great Quality Perfect sound A+ highly recommended

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MatiasR, Excellent upgrade! We're glad that you love the quality and size fits perfectly in your living room. Thank you for choosing Sony. Erin Sony_US

  • Rated 5 out of 5 stars

    Good quality TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good quality TV. The size is perfect for me any family. Easy to assemble so note that it requires two people to assemble it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      This is great to hear, MJDM. We're glad that you like the quality, ease of setup, and the size fits perfectly for you or any family. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia 65"

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought a 65" Sony and it is amazing. I replaced a 40" and what a difference!! I am using a Bluetooth speaker for best sound quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ElizabethL, Thank you for upgrading to your new Sony X77L! We're delighted to know that you're satisfied with your purchase. And good to hear that it sound great when paired with your Bluetooth speaker. Powered by Sony's 4K Processor X1 and Live Color technology, your movies, shows, and games look immersive and realistic with more vivid colors. Even 2K and HD media can be upscaled to near-4K thanks to Sony's 4K X-Reality PRO. If you like sports and action-packed movies, Motionflow XR will create and add frames to keep things smooth and blur-free. Finding what to watch is easy with Google TV built-in, or you can cast from a phone or PC with Chromecast Built-in and support for Apple AirPlay. All of this and more is intuitively managed with the included voice-enabled remote and Google Assistant. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing picture and sound!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing picture and sound! Great value to get a quality Sony Bravia tv at this price!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TheodoreF, Awesome! We're glad you like the amazing picture, sound, and overall value of your Sony X77L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My Awesome New Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the TV. Just the right size. Picture is clear and colorful. Gets all the apps I need for great viewing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BarbaraP, Great! We're glad that you purchased the right size and likes the picture quality and featured apps. Experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1™. All your HD content is upscaled to near-4K resolution resulting in sharp details and real-world colors. Google TV™ with Google assistant™ makes it easy to find your favorite movies and shows from all the top streaming apps. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Inlove

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love my Sony 65" TV, the color makes me feel like I'm there in the movie, it's worth everything penny I spent on it!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarlaC, we're glad you love our product! With X77L BRAVIA 4K TV, experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Google TV with Google Assistant organizes your content all in one place. Support Apple AirPlay.1,5. Take your PlayStation® 5 gaming to the next level with exclusive features that optimize picture quality for gaming and streaming. See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology. Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great investment

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love it. This TV is of great quality. The picture is clear and the sound is amazing and without speakers. Highly recommend.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AnaS, Thank you for the excellent review! We're delighted to hear you love the picture clarity, amazing sound, and overall quality of your Sony X77L. With X77L BRAVIA 4K TV, experience all your favorite content in lifelike 4K HDR picture quality, powered by the 4K Processor X1. Google TV with Google Assistant organizes your content all in one place. Support Apple AirPlay.1,5. Take your PlayStation® 5 gaming to the next level with exclusive features that optimize picture quality for gaming and streaming. See blur-free picture quality in fast-moving sports and movies powered by Motionflow XR™ technology. Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality PRO. Thank you for choosing Sony! -Sam Sony_US

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